Give your denim a second life

Give your denim a second life

Trade in your pre-loved denim at participating stores and receive $20 off* new Calvin Klein jeans.

Calvin Klein invites you to take part in our Denim Trade-In initiative. We’re collecting your pre-loved jeans to be donated to Australian Red Cross, supporting the community while helping to keep your jeans in use and out of landfill.

 

How It Works

1. Drop Off Your Denim
Bring in one or more pairs of gently worn denim jeans (from any brand) to your nearest Calvin Klein Lifestyle store between September 1 to October 31.

2. Quality Check
Our in-store team will confirm the donated jeans are clean and in good condition before accepting them.

3. Receive Your $20 Voucher
Once accepted, you’ll receive a $20 voucher redeemable in-store on full-priced Calvin Klein denim jeans.
Limit of one voucher per customer.

4. Find Your Fit
Let our team guide you through our denim range and help you discover your perfect fit — from iconic straight legs to relaxed loose fits.

5. Your items are donated for re-sale in Red Cross shops

 

What Happens to Your Jeans?

 

All donated denim is collected and donated to Australian Red Cross, where it’s resold in support of humanitarian services across Australia. Find out more about Australian Red Cross here.

Calvin Klein is committed to reducing our impact on the planet while improving the lives of our associates and the communities where we operate. Find out more here.

 

What Are Australian Red Cross Shops?

Australian Red Cross (ARC) operates over 170 retail shops nationwide, powered by 3,700 volunteers. These ARC shops sell donated clothing and goods, generating funds to support humanitarian programs across Australia and internationally. In FY25, ARC diverted 2,750 tonnes of clothing from landfill, demonstrating its leadership in sustainable retail.

Why Reuse Matters

Reuse extends the life of garments, reducing the need for new production and its associated environmental costs (e.g., CO₂ emissions, water usage). Donating and shopping second-hand helps:

• Minimise landfill waste.

• Conserve natural resources.

• Support community resilience through ARC’s humanitarian programs.

 

Terms & Conditions

• To receive a $20 voucher, at least one pair of denim jeans must be donated to a Calvin Klein Lifestyle store during the activation period (September 1 – October 31).

• Donated jeans may be from any brand but must be clean, undamaged, and suitable for re-sale in a Red Cross store.

• Limit of one $20 voucher per customer during the activation period.

• Voucher is redeemable in-store only on full-priced Calvin Klein denim jeans.

• Voucher must be used during the activation period and cannot be applied to past or future purchases.

• Only one voucher can be used per transaction.

 

Participating Stores:

VIC:

Calvin Klein Lifestyle Chadstone

Calvin Klein Melbourne Central

Calvin Klein Highpoint

NSW:

Calvin Klein World Square

Calvin Klein Lifestyle Parramatta

QLD:

Calvin Klein Lifestyle Chermside

Calvin Klein Lifestyle Sunshine Plaza

WA:

Calvin Klein Lifestyle Karrinyup